USA Network finished with 3.83 million viewers on Sunday for the NASCAR Sprint Cup race from Watkins Glen. The race was moved to USA to accommodate Olympic coverage on NBCSN. The audience for the race topped any Rio Games coverage on cable TV during the opening weekend, but was down 4% from the same race last year, which was on NBCSN. The race in ’14 on ESPN drew 4.94 million viewers, despite having a delay of over an hour due to track damage after a crash.
The chart below lists final audience figures from select recent sports telecasts. Figures for NBC's morning, afternoon and late night Olympic telecasts were unavailable at presstime.
| TELECAST |
DATE
|
NET
|
TIME
(ET)
|
RAT.
|
VIEWERS
(000)
|
Rio Games: Women's Diving,
Women's Gymnastics, Swimming |
8/7
|
NBC
|
7:00-11:48pm
|
16.1
|
29,779
|
| Rio Games: Opening Ceremony |
8/5
|
NBC
|
8:00-11:24pm
|
13.9
|
26,488
|
Rio Games: Men's Gymnastics,
Swimming, Women's Beach Volleyball |
8/6
|
NBC
|
8:30-11:05pm
|
11.4
|
20,633
|
| "Rio Olympics Preview" |
8/4
|
NBC
|
8:00-9:00pm
|
3.2
|
5,026
|
NASCAR Sprint Cup:
Cheez-It 355 (Watkins Glen) |
8/7
|
USA
|
2:57-5:59pm
|
2.3
|
3,828
|
Rio Games: Women's Rugby, Men's Hoops,
Women's Beach Volleyball, Women's
Table Tennis, Women's Soccer |
8/6
|
NBCSN
|
12:00-7:03pm
|
n/a
|
2,055
|
| "NASCAR Sprint Cup Postrace" |
8/7
|
USA
|
5:59-6:33pm
|
n/a
|
1,951
|
Rio Games: Men's Hoops, Judo,
Women's Weightlifting,
Women's Soccer,
Table Tennis, Boxing |
8/6
|
NBCSN
|
7:03pm-12:00am
|
n/a
|
1,857
|
NASCAR Sprint Cup:
Pennsylvania 500 (Pocono)* |
8/1
|
NBCSN
|
12:16-3:49pm
|
n/a
|
1,468
|
Rio Games: Women's Beach Volleyball,
Women's Archery, Men's Fencing,
Women's Hoops |
8/7
|
NBCSN
|
8:59am-12:00pm
|
n/a
|
1,424
|
PGA Tour: Travelers
Championship: Final Round |
8/7
|
CBS
|
3:00-6:00pm
|
0.9
|
1,423
|
| "NASCAR Countdown to Green" |
8/7
|
USA
|
2:00-2:30pm
|
n/a
|
1,391
|
| "Sunday NFL Countdown" |
8/7
|
ESPN
|
7:00-9:00pm
|
n/a
|
1,279
|
Rio Games: Women's Hoops, Men's Hoops,
Men's Soccer, Women's Archery |
8/7
|
NBCSN
|
12:00-7:00pm
|
n/a
|
1,203
|
Rio Games: Men's Hoops, Weightlifting,
Table Tennis,
Men's Soccer, Judo, Boxing |
8/7
|
NBCSN
|
7:00pm-12:01am
|
n/a
|
1,168
|
PGA Tour: Travelers
Championship: Third Round |
8/6
|
CBS
|
3:00-6:00pm
|
0.7
|
950
|
| NHRA: Northwest Nationals (Seattle)** |
8/7
|
Fox
|
4:00-8:00pm
|
0.6
|
849
|
| Liga MX: Chivas-Queretaro |
8/6
|
Univision
|
10:04pm-12:08am
|
0.5
|
847
|
| Liga MX: Leon-Monterrey |
8/6
|
Univision
|
8:00-10:04pm
|
0.4
|
735
|
| "Gruden's QB Camp: Brett Favre" |
8/6
|
ABC
|
4:00-5:00pm
|
0.3
|
388
|
| "NBA2K16 Road to the Finals" |
8/7
|
CBS
|
2:00-3:00pm
|
0.3
|
385
|
| "World of X Games: WSL Surfing" |
8/6
|
ABC
|
3:00-4:00pm
|
0.2
|
336
|
| |
|
|
|
|
|
NOTES: * = Race rained out on Sunday, run on a Monday. ** = Primarily rain coverage.
