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Olympic Marketing Notes: Citigroup To Offer TV, Digital Ads Around Games

In N.Y., Michael Corkery notes USOC sponsor Citi is using the start of the Rio Games to debut a "series of prime-time television and digital ads featuring images of sweaty athletes, the Space Shuttle and an early ATM." Citigroup is "using its role as the sole banking sponsor of the Summer Oly...

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