Menu
Media

Fox Sports' Audience For First Season Airing Xfinity Series Down From ESPN/ABC In '14

Fox and FS1 combined to average 1.73 million viewers for its first season of televising NASCAR Xfinity Series races, down around 6% from what ABC, ESPN and ESPN2 averaged for the same period of what was the Nationwide Series last year. Fox Sports’ figure includes 13 races this season across its broadcast and cable net. One race -- the June 21 event from Chicagoland -- was excluded from the average after being moved to FS2 due to a rainout. The average from ’14 similarly excludes a race aired primarily on ESPNews from Richmond. Four Xfinity races aired on Fox this season, compared to three during the comparable period last year on ABC. FS1 started strong with the series’ opening race from Daytona, averaging 2.94 million viewers. That figure was up 8% from what ESPN drew for the same race in ’14. However, the cable net did not outperform comparable races on ESPN the remainder of the package. FS1 did outdraw ESPN2’s audience for the Texas race, but was lower than ESPN2 for the race from Las Vegas. NBC and NBCSN pick up the remainder of the Xfinity races this season beginning with Saturday's race at Daytona Int'l Speedway.

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2015/07/01/Media/Fox-Xfinity.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2015/07/01/Media/Fox-Xfinity.aspx

CLOSE