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Warriors' Guber Dishes On Sports Vs. Hollywood Culture, Future Of Media Tech

Warriors co-Owner PETER GUBER after a longtime stint as a movie producer "has reinvented himself as a sports owner and investor," as in the five years since he, co-Owner JOE LACOB and other investors paid $450M for the team, they have turned "from perennial losers into a model franchise," according to a Q&A with Andy Lewis of the HOLLYWOOD REPORTER. The 73-year-old Guber, who also is a minority owner of the Dodgers plus owner of several minor-league teams, discussed the Warriors' "magical season, [and] the future of TV sports (hint: virtual reality)." Excerpts of the Q&A are below:

Q: How do sports people and Hollywood people compare? 
Guber: The audiences for movies and television are all pas­sengers. The fans in sports own the team. The people that run the teams also are radically different. The movie business is 14 weeks (at a time). Everyone says they bond, but they never see one another again. Ever.

Q: In 10 years, will I be watching virtual reality sports and movies? 
Guber: Much sooner you will be watching everything you would have had to go into the stadium to watch.

Q: Will we see an end to the bundling of cable channels? 
Guber: Viewer choice and viewer control is the ultimate element of the digital revolution. But that doesn't mean that the value proposition won't be there.

Q: Would you want to be involved in an NFL team in Los Angeles? 
Guber: No, I own the MLS Los Angeles Football Club (coming in 2017). I'm excited because there's a lot of global relationships that can grow out of that. When you look at American football, it's a very expensive sport. The stadiums are very, very expensive. You operate them nine days a year (HOLLYWOOD REPORTER, 7/3 issue).

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