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Audience Analysis: Spike Gets Best Bellator Viewership Yet For Kimbo Slice-Ken Shamrock

Spike TV last Friday averaged 1.58 million viewers for the Kimbo Slice-Ken Shamrock bout, marking the most-viewed Bellator MMA fight ever on the net. It also was the second-most-viewed sports telecast on all of cable TV for the week ending June 21. Meanwhile, NBC averaged 2.89 million viewers on Saturday night for "Premier Boxing Champions" from 8:30-11:01pm ET which featured Shawn Porter-Adrien Broner. The fight averaged 943,000 viewers among adults 18-49, coming close to what it drew on Saturday for the U.S. Open (1.07 million viewers from 8:30-10:44pm).

The charts below list final audience figures from recent sports telecasts.

TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS
(000)
NBA Finals: Warriors-Cavaliers: Game 6
6/16
ABC
9:00pm-12:00am
13.4
23,254
NHL Stanley Cup Final: Game 6:
Blackhawks-Lightning
6/15
NBC
8:08-11:16pm
4.4
8,005
U.S. Open: Final Round
6/21
Fox
2:00-10:45pm
4.2
6,700
FIFA Women's World Cup: U.S.-Nigeria
6/16
Fox
7:43-10:00pm
2.8
5,043
U.S. Open: Third Round
6/20
Fox
2:00-10:45pm
2.8
4,200
U.S. Open: First Round
6/18
Fox
8:00-11:09pm
1.9
3,002
U.S. Open: Second Round
6/19
Fox
8:00-11:14pm
1.9
2,889
Premier Boxing Champions
6/20
NBC
8:30-11:01pm
1.5
2,327
Premier Boxing Champions
6/21
CBS
4:00-6:00pm
0.7
868
"ESPN Sports Saturday"
6/20
ABC
4:00-6:00pm
0.6
867
Volleyball: FIVB Grand Slam (St. Pete)
6/21
NBC
4:00-6:00pm
0.5
786
"E:60 Pictures: WWE Behind The Curtain"
6/21
ABC
5:00-6:00pm
0.5
704
Global Rally Cross
6/21
NBC
2:00-4:00pm
0.4
588
Volleyball: FIVB Grand Slam (St. Pete)
6/20
NBC
4:00-6:00pm
0.4
575
Dew Tour: Chicago Skate Streetstyle
6/20
NBC
2:30-4:00pm
0.3
556
"World of X Games: Best of Austin"
6/20
ABC
3:00-4:00pm
0.3
434
TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS
(000)
U.S. Open: Second Round
6/19
FS1
12:00-8:00pm
1.2
1,612
Bellator MMA Live
6/19
Spike
9:01pm-12:03am
0.9
1,580
U.S. Open: First Round
6/18
FS1
12:00-8:00pm
1.1
1,539
MLB: Giants-Dodgers
6/21
ESPN
8:00-11:16pm
0.9
1,383
College World Series: LSU-TCU
6/18
ESPN
8:00-11:28pm
0.8
1,245
FIFA Women's World Cup:
Canada-Switzerland
6/21
FS1
7:08-9:30pm
0.6
1,175
College World Series: Virginia-Florida
6/20
ESPN
8:00-11:16pm
0.7
1,085
FIFA Women's World Cup:
China-Cameroon
6/20
FS1
7:20-9:35pm
0.5
1,045
FIFA Women's World Cup:
France-South Korea
6/21
FS1
3:51-5:59pm
0.6
1,000
FIFA Women's World Cup:
Germany-Sweden
6/20
FS1
3:50-5:54pm
0.5
912

 

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