NASCAR's secondary series, which moved from ESPN's networks to Fox Sports and NBC Sports in the offseason, is seeing a slight viewership drop compared to the first five races of the '14 season. The five Xfinity Series telecasts to date -- four on FS1 and one on Fox -- have averaged 2.06 million viewers, down 3% from 2.12 million viewers last year, when the first five telecasts included two races on ESPN, two on ESPN2 and one on ABC.
PITCH PERFECT: NBCSN drew 950,000 viewers for Manchester United-Liverpool last Sunday, marking the most-watched early morning EPL match in U.S. history (airing before 10:00am ET). NBC Universo also drew another 146,000 viewers for the Spanish-language telecast, giving the game more than 1.2 million U.S. viewers. NBC and NBCSN to date have combined to average 485,000 viewers for EPL telecasts this season, up 10% from the '13-14 season....beIN Sports drew 2.1 million viewers across its Spanish and English telecasts last Sunday for Real Madrid-FC Barcelona, up 16% from the last "El Clasico" matchup in October. beIN Sports' English telecast drew 755,000 viewers, while the Spanish telecast drew 1.35 million viewers....Univision Deportes is averaging 308,000 viewers for Liga MX games this season, up 18% compared to games from the Mexican league last season.
The charts below list final audience figures for recent sports telecasts. Figures for NBC and the CBS daytime tourney games were unavailable at presstime.
| TELECAST |
DATE
|
NET
|
TIME (ET)
|
RAT.
|
VIEWERS
(000)
|
NASCAR Sprint Cup Series:
Auto Club 400 (Fontana) |
3/22
|
Fox
|
3:45-7:00pm
|
4.3
|
7,300
|
NCAA Tournament: Third Round:
Utah-Georgetown |
3/21
|
CBS
|
7:49-10:18pm
|
3.1
|
4,840
|
| Liga MX: Chivas de Guadalajara-Toluca |
3/22
|
UniMas
|
6:49-9:00pm
|
0.6
|
1,172
|
| "ESPN Sports Saturday" |
3/21
|
ABC
|
4:00-6:00pm
|
0.4
|
499
|
| Liga MX: Pachuca-Monarcas Morelia |
3/21
|
Telemundo
|
10:00pm-12:10am
|
0.2
|
441
|
| "World of X Games: Monza Rally" |
3/21
|
ABC
|
3:00-4:00pm
|
0.3
|
438
|
| TELECAST |
DATE
|
NET
|
TIME (ET)
|
RAT.
|
VIEWERS
(000)
|
NCAA Tournament: Third Round:
Notre Dame-Butler |
3/21
|
TBS
|
9:56pm-12:30am
|
1.3
|
3,907
|
NCAA Tournament: Third Round:
West Virginia-Maryland |
3/22
|
TNT
|
8:54-11:25pm
|
1.3
|
3,790
|
NCAA Tournament: Third Round:
North Carolina-Arkansas |
3/21
|
TNT
|
8:44-11:20pm
|
1.2
|
3,555
|
NCAA Tournament: Third Round:
Wisconsin-Oregon |
3/22
|
truTV
|
7:57-10:13pm
|
1.2
|
3,502
|
NCAA Tournament: Third Round:
N.C. State-Villanova |
3/21
|
TBS
|
7:00-9:41pm
|
1.1
|
3,266
|
NCAA Tournament: Second Round:
North Carolina-Harvard |
3/19
|
TNT
|
7:24-9:36pm
|
1.1
|
3,224
|
NCAA Tournament: Second Round:
Ohio State-VCU |
3/19
|
TNT
|
4:46-7:24pm
|
1.0
|
2,906
|
NCAA Tournament: Third Round:
Louisville-Northern Iowa |
3/22
|
TBS
|
9:41-11:57pm
|
1.0
|
2,889
|
NCAA Tournament: Third Round:
Oklahoma-Dayton |
3/22
|
TNT
|
6:00-8:35pm
|
0.9
|
2,805
|
NCAA Tournament: Second Round:
Wisconsin-Coastal Carolina |
3/20
|
TBS
|
9:14-11:24pm
|
0.9
|
2,677
|
