Menu
People and Pop Culture

Reorganization Sees MLB Net's Petitti Now Reporting To Bob Bowman Instead Of Selig

MLB on Thursday implemented an internal restructuring in which MLB Network President & CEO TONY PETITTI now reports to MLBAM President & CEO BOB BOWMAN instead of directly to MLB Commissioner BUD SELIG. Bowman will now have oversight of both MLBAM and the network. The shift was made to more deeply align the two league-run media assets, and seek out additional synergies between them. Petitti will still run MLB Network's day-to-day operations. "Both MLB Advanced Media and MLB Network have been extremely successful business ventures, and the consolidation of these media assets allows us to fully exploit our future media opportunities," the league said in a statement. MLBAM and the network will each remain separate companies and retain their separate boards of directors. MLBAM is fully league owned, with each team having a 1/30th stake in the digital enterprise, while MLB Network is majority owned by the league with minority stakes held by DirecTV, Comcast, Time Warner Cable and Cox Communications.

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2014/04/11/People-and-Pop-Culture/MLB-Net.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2014/04/11/People-and-Pop-Culture/MLB-Net.aspx

CLOSE