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Volume 24 No. 159
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Poll: NBA Will Be First League To Switch Completely To Digital/Card-Based Season Tix

Sports execs feel that the NBA, NFL and MLB are most likely to be the first pro leagues to move completely to digital/card-based tickets for all season-ticket holders, according to results of a Turnkey Poll conducted in February. Among the respondents, around 27% said the NBA would be the first league to eliminate paper tickets. The NFL got 25%, while MLB got 20% (Turnkey).

WHICH PRO LEAGUE WILL BE THE FIRST TO MOVE ALL
SEASON-TICKET HOLDERS TO DIGITAL/CARD-BASED TICKETS?
LEAGUE
%
NBA
27%
NFL
25%
MLB
20%
MLS
11%
NHL
7%
Not sure/No response
10%