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Marketing and Sponsorship

Mouth-Guard Company Shock Doctor Aims To Be Next Under Armour With Foray Into Apparel

Shock Doctor Sports CEO Tony Armand "wants to take a much bigger bite of the sports-equipment market" to become "the next Under Armour," according to a cover story by John Vomhof Jr. of the MINNEAPOLIS/ST. PAUL BUSINESS JOURNAL. Shock Doctor in recent years has "moved beyond mouth guards to become ...

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