Menu
Media

Three For The Road: CBS NFL Studio Analysts To Make Booth Cameos

CBS is veering a bit from its typical plan of attack for NFL coverage this Sunday, as three members of "The NFL Today" studio crew will venture out to various games to serve as the third man in the booth. Adding to the intrigue of the "Road Trip" is the fact that each assignment features a link to the analyst's former team -- Bill Cowher will call the Steelers-Jets game, Boomer Esiason will call Bengals-Bills and Shannon Sharpe will call Jaguars-Broncos. To fill in for the trio, CBS is having Bart Scott and Amy Trask from CBSSN's "That Other Pregame Show" make the trek across the hall at CBS' N.Y. studios to sit in with James Brown, Dan Marino and Jason La Canfora on "The NFL Today." CBS Sports Group Chair Sean McManus said despite being assigned around the country, the traveling analysts will have a "fairly major part in the pregame." McManus said the "Road Trip" idea came about more or less organically. McManus: "When we looked at the schedule, we noticed that we had games involving the former teams of three of our analysts. We just decided that it would be fun to try. We're not going to do this on a regular basis." McManus credits CBS Sports President David Berson for generating the idea to have a studio analyst hit the road. "We looked at the schedule, and we saw, 'Wait a second, there's three opportunities here.'" Is McManus worried about the analysts cheering for their former teams from the press box? He said, "I expect them to still be objective and honest in their calling of the game. Obviously, there's an emotional attachment that each one has, and everyone understands that. But they're not going to be outwardly rooting, or hopefully even inwardly rooting for their teams. If they are, we will chain them to their desks in the broadcast center for the foreseeable future, and we will never let them out of the studio again."

SBJ Morning Buzzcast: May 8, 2024

Start your morning with Buzzcast with Austin Karp: The NFL sets a date for its 2024 schedule release, while also dropping hints that it could soon approve private equity investment in teams; WNBA teams finally land charter flights; the F1 Miami Grand Prix delivers a record on TV; and Elevate lands in Happy Valley.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2013/10/11/Media/CBS-Road-Trip.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2013/10/11/Media/CBS-Road-Trip.aspx

CLOSE