Menu
Marketing and Sponsorship

Colts Sign Five-Year Deal Keeping Toyota As Team's Official Vehicle

Toyota has signed a five-year deal with the Colts, extending the automaker's status at the official vehicle of the team. As part of the deal, Toyota is in the process of constructing a sponsored area at Lucas Oil Stadium. The Toyota Concourse, set to open for the Colts' preseason game against the Bills this Sunday, includes a video wall that will run footage of the company's Indiana factory, a static display of a '13 Toyota Highlander SUV and a pair of 6-D monitors featuring Colts players and company products. Toyota will also have signage on the team's away game press backdrop (Toyota).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2013/08/06/Marketing-and-Sponsorship/Colts.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2013/08/06/Marketing-and-Sponsorship/Colts.aspx

CLOSE