Menu
Media

Current Events: Keith Olbermann To Host Turner's MLB Postseason Broadcasts

Turner Sports today announced that Keith Olbermann will anchor TBS’ MLB postseason studio coverage alongside analyst Dennis Eckersley. The deal brings Olbermann’s career full circle, as he started his TV broadcast career on a local Turner affiliate. It also marks the baseball enthusiast’s third foray into broadcasting the MLB postseason on a different network, following stints as a studio host for both NBC’s and Fox’ postseason coverage. Turner President of Sales, Distribution & Sports David Levy said of Olbermann, “He has great appreciation for the history of baseball. When you combine that with his studio experience, insights and enthusiasm for the sport, he will be a strong addition.” Turner in the past year has branched into the sports realm with a show hosted by Rachel Nichols. But Levy said Olbermann’s appointment is purely about the MLB postseason. “Let me make this perfectly clear, this is a Turner Sports arrangement with Keith and we’re extremely happy to have him. This has nothing to do with CNN, this is not a start to one thing to lead to another. This is about postseason baseball and doing what Keith does best.” Olbermann’s career has drifted from sports to politics and back again numerous times. But Olbermann stressed he is focused on the task at hand. Olbermann: “This is it. I have been so bad at predicting my career future -- as everybody else has -- it would be useless to make any predictions at this point.” When asked about failed relationships with his past employers, Olbermann quipped, “The safety valve here is that my season is about a month long. If you go through the 37 pages of my resume, you will notice that every one of my jobs has lasted at least one month.”

DARLING STICKING AROUND: Turner today also announced it has reached a long-term extension with Ron Darling, who will continue to serve as an analyst for a portion of the net’s “Sunday MLB on TBS.” In addition, the company announced its broadcast pairings for its postseason coverage. Cal Ripken Jr. will transition from the studio to the broadcast booth full time, serving alongside Darling and Ernie Johnson. Brian Anderson and John Smoltz will make up a second broadcast team.

SBJ Morning Buzzcast: May 8, 2024

Start your morning with Buzzcast with Austin Karp: The NFL sets a date for its 2024 schedule release, while also dropping hints that it could soon approve private equity investment in teams; WNBA teams finally land charter flights; the F1 Miami Grand Prix delivers a record on TV; and Elevate lands in Happy Valley.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2013/06/05/Media/Olbermann.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2013/06/05/Media/Olbermann.aspx

CLOSE