SBJ In-Depth: World Cup: Nike 50th Anniversary

One of the most iconic and powerful brands in sports celebrates half a century of influence as Nike turns 50. For all the innovation Nike has brought to shoes and other athletic equipment, the company has revolutionized the sports endorsement and sponsorship market, and put itself at the head of the class in brand building. The company also has been a proving ground for some of the industry’s top business talent. From start-up to the future, this is an anniversary worth celebrating.

Publishing Date: June 24 Ad Close: June 10 Materials Close: June 12. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or jtuttle@sportsbusinessjournal.com.