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The Price Of Success: Blackhawks Raise Cost Of Season Tickets By Average Of 16%

The cost of Blackhawks season tickets “will rise an average of 16 percent next season, with every ticket in the United Center becoming more expensive,” according to Mark Lazerus of the CHICAGO SUN-TIMES. The most expensive seats “will rise from $335 per game to $380 per game,” and the cheapest seats go from $28 to $36. Partial plans and single-game tickets “also will rise, but those prices haven't been set yet.” Hawks VP/Ticket Operation & Customer Relations Chris Werner said that the team was the “11th-most expensive season ticket in the NHL after being 29th in 2007-08.” But Lazerus notes with the waiting list “having just cracked 12,000, the Hawks won’t have any trouble replacing any disgruntled fans who give up their tickets” (CHICAGO SUN-TIMES, 5/3). Werner said, "We've gradually been attempting to get our prices more in line with what's realistic for a team that's operating in a major market and delivering the type of product that we want to deliver." The full-season plan “will cover 40 regular-season games because the March 1 game at Soldier Field against the Penguins will be sold separately” (CHICAGO TRIBUNE, 5/3). Werner said, "We've made so many improvements in personnel and in the team in recent years that we're trying to remain competitive in a major market." The Blackhawks “have had 215 consecutive sellouts at the United Center dating back to the 2007-08 season” (ESPNCHICAGO.com, 5/2).

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