Ticket prices for the Maple Leafs' first round playoff series, the team's first postseason appearance since ’04, are "set to rise a whopping 75% against a regular-season ducat," according to the TORONTO SUN. Maple Leaf Sports & Entertainment President & COO Tom Anselmi claimed that the increase was "in line with what major NHL markets charge at this time of year." A Maple Leafs spokesperson said that the Canadiens, a possible first-round opponent, have "increased their tickets between 55% and 59%, matching their previous playoff increases." NHL teams after the regular season "no longer pay player salaries, so post-season games are lucrative, especially if a team goes far." Most of the 18,819 available tickets for Maple Leafs postseason home games are "subscriber controlled with a corporate element that will absorb the extra costs" (TORONTO SUN, 4/23). Meanwhile, a CN Tower spokesperson said the iconic Toronto building "will light Leafs Blue each night the Toronto Maple Leafs play a playoffs game." In Toronto, Alex Consiglio notes the move comes after Scott Booth, a recent George Brown College marketing grad, "launched a petition on change.org and started a campaign" to have the tower light up for every Maple Leafs goal in the postseason (TORONTO STAR, 4/23).
