SBJ In-Depth: Marathons/Running
The approaching Boston Marathon will again shine the spotlight on running, but what goes down in Beantown is only part of the picture. Participation levels remain strong for triathlons, marathons, half-marathons, obstacle races and other events that attract serious competitors and those only looking for some weekend fun. The events also have attracted a growing list of sponsors that want to tap into the healthy-active lifestyle. Find out who is growing their business to go the distance.
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