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Bears-Packers "Thursday Night Football" Opener Marks NFL Net's Best Overnight Ever

NFL Network earned a 6.3 overnight for the Bears-Packers “Thursday Night Football” opener, marking the net’s best overnight to date. The previous record was a 6.0 overnight for 49ers-Ravens on Thanksgiving night last season. The net’s other previous top telecasts were Cowboys-Saints in ’09 (5.9 overnight) and Packers-Cowboys in ’07 (5.5 overnight). Milwaukee topped all markets with a 54.3 local rating for the Bears-Packers matchup, while Chicago finished second with a 32.6. The top five was rounded out by Richmond (10.8), New Orleans (9.9) and Denver (9.8). The telecast peaked at a 7.2 rating from 9:45-10:00pm ET (Austin Karp, THE DAILY).

WEEK ONE ROUNDUP: In Miami, Barry Jackson writes “never in at least the past decade -- probably much longer -- has a season-opening Dolphins game generated a local television rating nearly as small as the shockingly low” 13.5 local rating in the Miami-Ft. Lauderdale market for the team’s matchup against the Texans. The Dolphins averaged a 17.7 local rating last season, and the 13.5 rating marked “by far the worst rating for any NFL market’s home team on opening weekend.” The Dolphins had “averaged a 20.2 rating for their previous 10 openers” (MIAMI HERALD, 9/14)....In DC, Dan Steinberg noted WTTG-Fox earned a 24.5 local rating in the DC market for the Redskins-Saints game in its early NFL window last Sunday, “down significantly” from a 30.8 rating for the team’s opener against the Giants last year, which aired in the national window (WASHINGTONPOST.com, 9/12).

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ Morning Buzzcast: May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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