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Marketing and Sponsorship

Marketplace Roundup

U.S. hurdler Lolo Jones was profiled on HBO's "Real Sports" last night, and HBO's Mary Carillo noted Jones has eight endorsement deals, including companies like Asics, Oakley and Red Bull, despite failing to medal in the '08 Beijing Games. Carillo asked, “How much of your success with these e...

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SBJ Morning Buzzcast: June 3, 2024

Two NHL teams stand alone and what it means; NHL Utah narrows name ideas; WNBA draws headlines and full venues and ManU braces for staff cuts

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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