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Marketing and Sponsorship

Marketplace Roundup

MARKETING magazine's Alex Brownsell noted adidas is "rolling out its biggest UK ad campaign to date with the aim of showcasing British talent and encouraging UK consumers to 'Take The Stage'" in '12. adidas will "launch a 60-second TV ad," created by agency Sid Lee, that will feature Team ...

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SBJ Morning Buzzcast: May 29, 2024

PWHL set to lower curtain on year one; A true test for Kevin Warren; Biz boom for the Sky and what Stewart Haas Racing's demise means for NASCAR

Kate Abdo, Ramona Shelburne and a modern day “Heidi Game”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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