SBD/April 11, 2012/Franchises

MLB Franchise Notes: Yu Darvish Generates Sponsorship Revenue For Rangers

In Ft. Worth, Barry Shlachter notes Rangers P Yu Darvish has already started to generate revenue for the team "by attracting lucrative corporate sponsorships." Rangers COO Rick George said of Darvish's marketing potential, "It's hard to measure at this point. But there are three additiona...

This is a SportsBusiness Daily article. Perhaps you are not logged in to your SBD account or you are not an SBD subscriber. To access this article, please click Log In, Subscribe or Free Trial.

Already a SBD Subscriber?

Become a Subscriber Today

  • E-mail alerts of the week's sports business news.
  • Up to the minute coverage of sports business news around the country online and more...
Request a Trial
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug