Sports execs feel that MLS’ switch from Fox Sports to the NBC family of networks will have a minor positive effect on the sport’s long-term growth, according to data from a Turnkey Sports Poll taken in February. Forty-five percent of execs polled said MLS games moving to NBC and NBC Sports Network would have a minor positive effect, with 27% saying it would have no effect and 20% saying there would be a major positive effect. Execs also felt that the current All-Star Game model, in which MLS players take on an EPL team, is the format that draws the most attention to the event. Finally, execs were asked if MLS had a chance over the next five years in passing either the NHL, NASCAR, NBA, MLB or the NFL in popularity. Forty-five percent of execs said MLS would not pass any of those leagues, while 35% said it would pass the NHL (Turnkey Sports).
What effect will MLS' switch from Fox Sports to the NBC family of networks have on the sport's long-term growth? |
EFFECT | % |
Major positive effect | 20% |
Minor positive effect | 45% |
No effect | 27% |
Not sure/No response | 8% |
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Which MLS All-Star Game format draws the most attention to the event? |
FORMAT | % |
MLS All-Stars/EPL team | 55% |
MLS All-Stars/U.S. national team | 14% |
MLS All-Stars divided into two teams (i.e. East-West or U.S. players-Int'l players) | 13% |
MLS All-Stars/non-EPL team | 3% |
Not sure/No response | 15% |
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Which league does MLS have a chance of becoming more popular than in the U.S. over the next five years? |
LEAGUE | % |
None | 45% |
NHL | 35% |
NASCAR | 14% |
NBA | 3% |
MLB | 1% |
NFL | 0% |
Not sure/No response | 2% |