With the MLB All-Star Game set for tonight, THE DAILY presents a comprehensive list of the official MLB corporate partners for the '11 season (THE DAILY).
| SPONSOR (KEY RIGHTS) |
CATEGORY RIGHTS |
SPONSOR
SINCE
|
| Procter & Gamble/Gillette and Head & Shoulders (Gillette's AL/NL Rookie of the Month Awards) |
Men's and women's grooming products |
1939
|
Anheuser-Busch
(AL/NL Player of the Month Awards) |
Alcoholic and Non-Alcoholic Malt Beverages |
1980
|
| Gatorade (All-Star Workout Day) |
Isotonic Beverage, Energy Bars |
1990
|
| MasterCard |
Credit Card/Payment System |
1997
|
Pepsi-Cola (Aquafina Pitch Hit & Run,
"This Week in Baseball") |
Beverage (non-alcoholic, non-isotonic) |
1997
|
| Nike |
Athletic Footwear & Athletic Eyewear |
1998
|
Bank of America
(AL/NL Player of the Week Awards) |
Banking Services |
2004 (1997 for MBNA affinity card)
|
| SiriusXM (All-Star Futures Game) |
Satellite Radio Network |
2004
|
| Taco Bell (All-Star Legends & Celebrity Softball Game) |
QSR |
2004
|
| GM/Chevrolet (All-Star & World Series MVP Awards, Roberto Clemente Award, All-Star red carpet parade) |
Foreign & Domestic Vehicle |
2005
|
| Frito-Lay |
Salty Snack |
2006
|
| InterContinental Hotels Group/Holiday Inn |
Hotel & Resort |
2006
|
| State Farm (Home Run Derby) |
Insurance |
2007
|
| Firestone (In-stadium All-Star balloting) |
Tire |
2010
|
| Scotts (Retail All-Star balloting) |
Lawn Care, Grass Seed |
2010
|
| Bayer Healthcare |
Pain Relief |
2011
|
