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In-Depth: Motorsports

Nearly midway through the seasons of major motorsports and on the eve of two of the sport’s biggest events – the Coca Cola 600 and the Indy 500 -- SportsBusiness Journal will take a pit stop to check the storylines that have developed so far. Whether it’s NASCAR, IndyCar or drag racing, we’ll see what sanctioning bodies, tracks, sponsors, media partners and other stakeholders have been doing to rev up interest in their sports. We’ll also see what the remainder of the season may hold, and which sport could gain the most ground in the months ahead. Publishing Date: May 16 Ad Close: May 2 Materials Close: May 4.

For more information, contact Julie Tuttle, National Director of Advertising at 212 500 0711 or jtuttle@sportsbusinessjournal.com.

Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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