NHL Attendance Down 2% In '13-14 Overnight Ratings: NASCAR, Sox-Yanks Golf Fans Prefer Fords, Verizon Wireless Overnight Ratings: MLB, Women's Final Four Most Sponsor-Oriented Players From NCAA Tourney MLB Sees Bump In Spring Training Attendance Overnight Ratings: NASCAR, IndyCar Poll: UConn Women's Basketball Most Popular Duke Again Favorite College Basketball Program Poll: NBA Will Be First Without Paper Tix
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SBD/April 19, 2011/Research and Ratings
SI Tops Sports Mag Q1 Ad Revenue With $145M; ESPN The Mag Up 24%
SI led all sports publications with $145M in ad revenue during the first quarter of '11, up 7.9% from the same period a year ago, according to data from Publishers Information Bureau. Total magazine rate-card-reported ad revenue for Q1 closed at $4.3B, up 6.1%. ESPN The Magazine saw t...