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Marketing and Sponsorship

Must Be The Hair: Troy Polamalu Tops The List Of Most Popular NFL Jerseys

Steelers S Troy Polamalu’s No. 43 jersey was the most popular jersey based on sales at NFLShop.com from April 1, 2010 through March 31, according to Michael McCarthy of USA TODAY. Packers QB Aaron Rodgers ranks second on the list following his Super Bowl XLV MVP performance, the first time he has "amassed more jersey sales" than his predecessor, Brett Favre. Broncos QB Tim Tebow, who “ranked No. 1 through November, finished No. 5” (USATODAY.com, 4/14). SPORTING NEWS' Dennis Dillon noted it is "not too surprising to see Polamalu at the top of the list," as his jersey "ranked sixth, 11th, third and fourth" the previous four years. Polamalu and Packers LB Clay Matthews "were the only two non-quarterbacks in the top 10" (SPORTINGNEWS.com, 4/13). However, in Pittsburgh, Ed Bouchette writes Steelers QB Ben Roethlisberger ranking 16th is "bigger" news than Polamalu topping the list. Bouchette: "This guy's jersey wasn't only NOT being purchased a year ago, many who had them were either burning them or mailing them back to the Steelers with notes of disgust. ... From that to No. 16 on the NFL's jersey sales is quite a climb back" (POST-GAZETTE.com, 4/15).

TOP-SELLING NFL PLAYER JERSEYS
(APRIL 1, 2010-MARCH 31, 2011)
RK
PLAYER
RK
PLAYER
1
Steelers S Troy Polamalu
11
Eagles WR DeSean Jackson
2
Packers QB Aaron Rodgers
12
Jets QB Mark Sanchez
3
Saints QB Drew Brees
13
Cowboys WR Miles Austin
4
Colts QB Peyton Manning
14
Vikings QB Brett Favre
5
Broncos QB Tim Tebow
15
Vikings RB Adrian Peterson
6
Eagles QB Michael Vick
16
Steelers QB Ben Roethlisberger
7
Patriots QB Tom Brady
17
Steelers WR Hines Ward
8
Packers LB Clay Matthews
18
Chargers QB Philip Rivers
9
Cowboys QB Tony Romo
19
Cowboys TE Jason Witten
10
Giants QB Eli Manning
20
Titans RB Chris Johnson
   

 
TOP-SELLING TEAM MERCHANDISE
(APRIL 1, 2010-MARCH 31, 2011)
RK
TEAM
RK
TEAM
1
Packers
6
Eagles
2
Steelers
7
Saints
3
Cowboys
8
Giants
4
Bears
9
Jets
5
Patriots
10
Colts


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