Menu
Media

Nationals Sign Two-Year Deal With WJFK-FM As New Flagship Radio Station

The Nationals have signed a two-year deal to shift their flagship local radio home to the CBS Radio-owned WJFK-FM, beginning this season, formalizing a long-rumored move. The pact includes a significant co-marketing partnership element in which the club and WJFK will combine on a variety of shoulder programming, promotional events and other activities. "This is really much more, much broader than just a broadcast rights deal," said Nationals COO Andrew Feffer. "We're talking about a variety of promotion, original programming, offseason events, and so forth that really makes this more of a full-fledged, integrated partnership. I definitely see this deal going well beyond these initial two years." Financial terms were not disclosed, and the club is still finalizing other affiliate radio agreements. The Nationals formerly had their flagship radio home on the Bonneville Int'l-owned WFED-AM, and recent DC-area rumors have suggested the club may still be heard this season on that station. Feffer declined to address the status of WFED. The shift to the Manassas, Va.-based WJFK, however, gives the Nationals a strong FM signal, placement on an all-sports radio format and on a station that fills in some key geographic pockets of Northern Virginia that had not been fully served in the club's prior radio footprint. Charlie Slowes and Dave Jageler will remain the club's primary radio broadcast announcers. The Nationals-WJFK shoulder programming will include a twice-weekly, hour-long in-depth segment on the team in season to complement customary daily pre- and postgame shows. WJFK is constructing a studio set behind Section 106 of Nationals Park, designed to correspond to its FM dial position of 106.7, where it will broadcast the pre- and postgame coverage and special live broadcasts of some of its sports talk programming.

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2011/02/28/Media/Nationals-Radio.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2011/02/28/Media/Nationals-Radio.aspx

CLOSE