Menu
The Back Of The Book

PGA Tour Broadcasts: When Tiger Finishes Well, So Do Ratings

The following presents ’05 ratings for weekend coverage of PGA Tour events through March 20 as compared with ’04. In three of the four events in which Tiger Woods bettered his performance from ’04, the ratings improved as well. In the two performances in which Tiger’s performance declined from ’04, the ratings were down from ’04 as well.

SEASON-TO-DATE: PGA TOUR THROUGH MARCH 20
       
SATURDAY
SUNDAY
DATES
EVENT
TIGER '05/'04
NET
'05/'04
%+/-
'05/'04
%+/-
Jan. 8-9
Mercedes Champ.
T3/T4
ESPN
1.2/0.72
66.0%
2.2/1.30
69.2%
Jan. 15-16
Sony Open
ESPN
0.7/0.95
-26.3%
1.2/0.97
23.7%
Jan. 22-23
Buick Invitational^
1/T10
ABC
2.0/3.1
-35.5%
2.3/4.4
-47.7%
Jan. 29-30
Bob Hope Classic
ABC
2.0/2.0
0.0%
3.2/3.8
-15.8%
Feb. 5-6
FBR Open^^
CBS
2.4/2.5
-4.0%
3.0/3.0
0.0%
Feb. 12-13
Pebble Beach
CBS
3.0/2.5
20.0%
4.0/3.4
17.6%
Feb. 19-20
Nissan Open^^^
T13/T7
ABC
1.4/2.8
-50.0%
2.9/3.9
-25.6%
Feb. 26-27
WGC-Accenture
T17/1
ABC
2.1/3.5
-4.0%
2.0/4.8
-58.3%
Feb. 26-27
Chrysler Classic
USA
.57/.43
32.6%
.25/.30
-16.7%
March 5-6
Ford Championship
1/NA
NBC
3.2/2.1
52.4%
5.5/2.8
96.4%
March 12-13
Honda Classic
NBC
1.7/1.8
-5.6%
2.5/2.6
-3.8%
March 19-20
Bay Hill Invitational
T23/T46
NBC
2.3/2.1
9.5%
2.8/2.5
12.0%

NOTES: Cable ratings listed are coverage area ratings. ^ = CBS provided coverage in ‘04. ^^ = ABC provided coverage in ’04. ^^^ = No golf played on Saturday due to rain. Sunday’s coverage featured the tournament’s second, and final round, of play. NA = Not applicable. Tiger Woods did not play in the Ford Championship in ’04 (THE DAILY).

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2005/03/24/The-Back-Of-The-Book/PGA-Tour-Broadcasts-When-Tiger-Finishes-Well-So-Do-Ratings.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2005/03/24/The-Back-Of-The-Book/PGA-Tour-Broadcasts-When-Tiger-Finishes-Well-So-Do-Ratings.aspx

CLOSE