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BRYDEN SHRUGS OFF SALE TALK; WILL LEADERS MEET ON NHL AID?

          Ottawa-based Public Policy Forum President David
     Zussman said that federal and provincial governments "should
     meet to break the logjam that is jeopardizing" the NHL in
     Canada, but he admitted that four months of talks since the
     hockey summit in June "have failed to come up with [a]
     deal," according to May & Armstrong of the OTTAWA CITIZEN.
     Zussman met with each level of government, team owners, the
     league and the NHLPA.  Zussman, who was hired by Federal
     Industry Minister John Manley, is "expected to release" a
     report on those talks "within the week."  May & Armstrong
     write that Manley will "await" Zussman's report "before
     deciding whether to call a meeting" (OTTAWA CITIZEN, 10/15).
          BRYDEN SITS AND WAITS: In Ottawa, Bruce Garrioch cites
     reports that the Senators "could be put up for sale" in
     after league meetings in December without "some kind of tax
     relief" (OTTAWA SUN, 10/15).  While Senators Chair Rod
     Bryden "did not deny" that "lack of government support would
     force" him to sell the team, he said the reports of no
     government assistance "are inconsistent with indications
     received by me from the four levels of government" (Toronto
     GLOBE & MAIL, 10/15).  In Toronto, Madelaine Drohan, on a
     new NHL lottery: "There is something deeply flawed about a
     government encouraging young people to gamble in order to
     'save' the Canadian clubs in the NHL" (GLOBE & MAIL, 10/15).
          FANNING THE FLAMES: Flames President & CEO Ron Bremner,
     on the NHL's impact throughout Canada: "Hockey is more than
     a game to us Canadians.  It runs through our veins and our
     history, much like democracy, fairness and decency.  Yes,
     nobody can deny the emotional impact of this game on our
     country.  But there's more than emotion to this game --
     there's lots of economics involved. ... We're not asking for
     handouts.  All we're asking for is fairness.  Treat us the
     same as the book publishing industry" (CALGARY SUN, 10/15).
     In Denver, Terry Frei writes that "talk is picking up again"
     about Canadian franchises possibly relocating and adds, "An
     NHL team will be in Portland within two years.  And it could
     be the Senators or the Canucks" (DENVER POST, 10/15).
          ICE CHIPS: In a Sports cover story, USA TODAY's Kevin
     Allen reports that shots on goal are up to 6.1 per OT during
     the NHL's new 4-on-4 OT format, compared to 3.4 in the same
     period last year.  Allen: "More importantly, the excitement
     level has increased significantly."  Canucks GM Brian Burke:
     "There is definitely more electricity in the building" (USA
     TODAY, 10/15)....The NATIONAL POST's Alan Adams writes that
     with new rule changes, the NHL "may not be quite as bad as
     feared."  Adams: "Through the first 13 days of this season,
     goalscoring is up, games are shorter, and penalty minutes
     are down" (NATIONAL POST, 10/15).

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