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The Back Of The Book

EARLY DATA SHOWS PNC PARK NOT LIKELY TO LURE NEW FANS

          The PITTSBURGH POST-GAZETTE surveyed 840 Allegheny
     County residents to gauge their attitudes toward the Pirates
     and MLB.  The survey was conducted from May 10-13 as part of
     a PA Poll (PITTSBURGH POST-GAZETTE, 7/12):

                         ARE YOU A PIRATES FAN?        
                              COUNTY         MEN       WOMEN
YES                           78%            89%       67%
NO                            22%            11%       33%

     DO YOU THINK YOU WILL BE MORE LIKELY TO ATTEND PIRATES 
                  GAMES ONCE PNC PARK OPENS?  
                              COUNTY         MEN       WOMEN
YES                           41%            50%       32%
NO                            49%            37%       61%
NOT SURE                      10%            13%        7%

            DO YOU AGREE OR DISAGREE WITH THE FOLLOWING 
        STATEMENT: THE BUILDING OF PNC PARK WILL ENSURE 
           THE SURVIVAL OF THE PIRATES IN PITTSBURGH.

                              COUNTY         MEN       WOMEN
STRONGLY AGREE                22%            25%       19%
SOMEWHAT AGREE                27%            31%       23%
SOMEWHAT DISAGREE             15%            12%       18%
STRONGLY DISAGREE             21%            18%       24%
NOT SURE                      15%            14%       16%


                              -30-
        

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