CLIPPERS IRKED AT RADIO PARTNER FOR REVELING IN TEAM STREAK

          The Clippers and KXTA-AM are business partners, with
     the team buying the time for the station to carry its games
     at a cost of $4,000 per game, according to Larry Stewart of
     the L.A. TIMES.  But the team wasn't "too pleased" with the
     station's "latest publicity stunt" of having a station
     employee living atop a billboard, "vowing to stay there
     until the team won."  One Clippers exec: "The whole thing
     has been fraught with bad taste.  And handled very badly
     from a partnership standpoint."  But the Clippers took care
     of the situation with last night's win (L.A. TIMES, 3/12).