The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

9.29.1998

     TODAY:  FINAL MLS REGULAR-SEASON ATTENDANCE 

                      '98 SEASON                COMPARISONS
TEAM         DATES AVERAGE  TOTAL    % CAP    '97 AVG.  % +/-
Los Angeles   16   21,784  348,549    83.5%    20,616   + 6%
New England^  16   19,187  307,004    85.7%    21,297   -10%
Chicago^      16   17,886  286,190    71.8%     ----     --
NY/NJ         16   16,519  264,316    64.6%    16,893   - 2%    
D.C.          16   16,007  256,127    61.2%    16,698   - 4%  
Colorado      16   14,812  236,995    84.6%    11,834   +25%  
San Jose      16   13,653  218,150    52.5%    13,557     0%  
Columbus      16   12,274  196,394    48.8%    15,042   -18%  
Dallas        16   10,947  175,162    41.9%     9,678   +13%  
Tampa Bay     16   10,312  164,999    41.6%    11,366   - 9%  
Miami^        16   10,284  164,458    49.0%     ----     --
Kansas City   16    8,072  129,163    39.2%     9,321   -13%  
LEAGUE       192   14,312 2,747,897   60.0%    14,273   - 1%  

          NOTES (^): '97 comparisons are to the same number of
     home dates.  Chicago and Miami are expansion franchises in
     their first year in the league.  In '97, New England's first
     home game drew 57,407 and was part of a doubleheader
     involving a World Cup qualifying match at Foxboro.

                              -30-

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