Strike Ten Entertainment has signed No Nonsense Legwear
as an official sponsor of the Professional Women's Bowling
Assn. Tour (PWBA). The deal includes product sampling and
signage at tournament venues, sponsorship of bowling leagues
in select areas and appearances by PWBA Tour members (Strike
Ten). ...In other news, the PBA announced a multi-year deal
with MO-based Tyler Mountain Water to produce and distribute
the official water of the PBA tour (PBA).
BLANKET PARTY: MN-based WinCraft Sports and NY-based
The Northwest Co. have signed on as official ABL licensees.
WinCraft will produce a variety of ABL souvenirs, including
pennants, key rings and magnets, while The Northwest Co.
will manufacture a series of ABL-licensed sports throw
pillows and printed blankets (ABL).
SLEEPY ALLIGATOR: Izod Club, LizGolf, Sunderland, Peter
Scott, Brighton Belts, Gilbert Hosiery and Hanes Hosiery
will outfit the 12 U.S. team members, Captain Judy Rankin
and LPGA staff and officials for the fifth biennial Solheim
Cup. Izod Club, the official golf apparel of the LPGA, will
provide the U.S. Team and LPGA staff members with outfits,
including shorts, shirts, sweaters and vests. Sunderland of
Scotland, the LPGA's official rainwear, will provide
outerwear to LPGA staff, caddies and both teams (LPGA).