IN-based TKS Acquisition announced Friday that it has
completed its announced acquisition of the assets of
LogoAthletic and LogoAthletic Headwear from VA-based Tultex
Corp. (TKS Acquisition)....CA-based Lincoln Mercury has
named Wunderman Cato Johnson (WCJ) as its agency of record
for event marketing. WCJ Chicago has been working with
Lincoln Mercury on a project basis for the past year, and
put together the company's sponsorship deal with the Mercury
Cycling Team as well as its title sponsorship deal with the
LPGA's Mercury Titleholders Championship (WCJ)....Bucks F
Glenn Robinson, who was recently bought out of his Reebok
shoe deal, "was sporting Nikes" at his basketball camp in
Milwaukee. Robinson's agent, Charles Tucker: "We're looking
for a shoe deal, just like Shaq (O'Neal). ... The market is
very flat right now" (MILWAUKEE JOURNAL SENTINEL, 7/18). The
shoe wars were examined by Christopher Hepp of the
PHILADELPHIA INQUIRER. adidas America Dir of Sports
Marketing Sonny Vaccaro said that his company is "moving
from maintaining a large roster of athletes under contract
to keeping a more select group of younger players to push
its products." Vaccaro: "It serves no purpose to have all
these athletes under one roof. We had to find a flagship
group of kids to represent us" (PHILA. INQUIRER, 7/19).
...62-year-old NJ resident Robert Reichert "dropped a serve
into an 18 inch-by-30-inch target to win $100,000 in the
Gillette Center Court Challenge between matches" at the A&P
Tennis Classic in Mahwah, NJ (N.Y. TIMES, 7/19).
