Menu
Events Attractions

WORLD CUP, II: HYPING THE CUP, FOR BETTER OR FOR WORSE?

          In Pittsburgh, columnist Bob Smizik wrote that the
     "excruciatingly boring World Cup is being shoved down the
     public's gullet by media moguls, electronic and print." 
     Smizik: "A vast majority of the population has very little
     or no interest in this tiresome event" (PITTSBURGH POST-
     GAZETTE, 6/18).  But a WALL STREET JOURNAL editorial, titled
     "In Defense of Soccer," said that the level of play during
     the Cup has been "dazzling."  From the editorial: "And as
     for those sportswriters who still don't get it ... they can
     always turn on the TV ... and watch something really, really
     exciting -- like baseball" (WALL STREET JOURNAL, 6/19).
          I WALKED, I JOGGED, IRAN: Sunday's U.S.-Iran match is
     the focus of USA TODAY's Sports cover story, where Marco
     della Cava writes, "The Match is laced with tension,
     controversy and symbolism.  And a soccer ball has yet to be
     kicked" (USA TODAY, 6/19).  In Philadelphia, Mike Bruton
     writes that this is "one of the situations where sports can
     be the bridge to political reconciliation between global
     rivals" (PHILADELPHIA INQUIRER, 6/19).  

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1998/06/19/Events-Attractions/WORLD-CUP-II-HYPING-THE-CUP-FOR-BETTER-OR-FOR-WORSE.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1998/06/19/Events-Attractions/WORLD-CUP-II-HYPING-THE-CUP-FOR-BETTER-OR-FOR-WORSE.aspx

CLOSE