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GOULD MEDIA'S NEW CYBERSPORTS RESEARCH REPORT OUT JULY 1ST

          Gould Media will publish an all-new research report,
     Cybersports: Understanding and Exploiting the Revenue
     Potential of the Internet, on July 1, 1998.  The seven-
     chapter report, written by Dantia Gould, explores who is
     doing what in terms of sports sites, focusing on how
     successful those companies are in generating revenue from
     this new market.  Chapters include Internet Plans of Sports
     Teams and Leagues, Internet Plans of Networks and News
     Organizations, The Internet and College Sports, Advertising
     as a Source of Revenue on the Internet, Legal Ramifications
     and Issues of Cybersports, New Companies Seek to Develop
     Cybersports Presence, Summary and Conclusions.  Dozens of
     markets are profiled, including AHL, AFL, AudioNet, CNNSI.
     com, ESPN Internet Group, FX, Fox Sports Net, IHL, MSNBC,
     MLB, MLS, NBA, NFL, NHL, Quokka Sports, SportsLine USA
     Network, Total College Sports Network and USA Network. 
     Available for $295 from Gould Media by calling 207-363-6037
     or ordering online at http://www.gouldmedia.com/cyber.html.

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

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