PETERSEN PUBLISHING EXPANDS SPORTS TITLES WITH SLAM PURCHASE

          Petersen Publishing has purchased Slam magazine from
     Harris Publications, according to Mary Huhn of the N.Y.
     POST.  The magazine will join the Petersen Sport Group,
     which already publishes sports titles such as Sport and
     "special interest" publications like Dick Vitale's College
     Basketball.  Slam is published eight times yearly, and has
     an average circulation of 192,889.  Petersen officials said
     that they plan to "expand the Slam franchise into radio, TV
     and other licensing opportunities."  Also part of the deal
     were Harris titles Blitz and Slam Presents, which prints
     special issues of Slam on single subjects.  Financial terms
     of the deal were not disclosed (N.Y. POST, 5/16).