SLOC SAYS IT IS ON SCHEDULE WITH SPONSORSHIP MONEY
SLOC has secured 60% of the money projected to come
from corporate sponsors for the 2002 Winter Olympics,
according to Mike Gorrell of the SALT LAKE TRIBUNE. SLOC
Senior VP/Law & Marketing Kelly Flint: "We shouldn't come
out over (expectations), but we are on schedule." A 60%
share would be close to $150M of the $250M anticipated from
national-level sponsorships. SLOC "is also counting on"
$45M from worldwide sponsorships arranged by the IOC. USOC
Deputy Secretary General John Krimsky said that OPUS has
secured commitments for $548M worth of cash and value-in-
kind donations of equipment and supplies -- two-thirds of
the $806M expected from national sponsors and suppliers.
Krimsky also said that six companies have signed on as
"benchmark" sponsors, at an average of $58M each, and seven
basic sponsorships have been sold, at $27M on average. The
goal is 12 basic sponsors (SALT LAKE TRIBUNE, 4/11).