GOLF AND TENNIS SHOES COSTING MORE AND MORE AS YEARS GO BY

          National Sporting Goods Association data gives the     comparison in price of 12 types of athletic shoes.  The data     includes average prices in '91, '96 and '97, as well as the     percentage change from '91 and '96 to '97.  The baseball     category includes softball shoes.  The jogging category     includes running shoes (THE DAILY).              
  
     
       
AVERAGE         PRICE PAID FOR SPORT FOOTWEAR
          
    
  
  
     
       
SPORT
    
    
       
'97
    
    
       
'96
    
    
       
'91
    
    
       
CHANGE
        '97 vs '96
    
    
       
CHANGE
        '97 vs '91
    
  
  
     
Aerobics
    
       
$41.66         
    
    
       
$40.06         
    
    
       
$41.72         
    
    
       
+4.0%
    
    
       
-0.1%
    
  
  
     
Baseball
    
       
39.49
    
    
       
39.41
    
    
       
36.23
    
    
       
+0.2%
    
    
       
+9.0%
    
  
  
     
Basketball
    
       
55.57
    
    
       
54.01
    
    
       
57.07
    
    
       
+2.9%
    
    
       
-2.6%
    
  
  
     
Bowling
    
       
35.69
    
    
       
36.21
    
    
       
n/a
    
    
       
-1.4%
    
    
       
n/a
    
  
  
     
Cross       Training 
    
       
49.96
    
    
       
48.39
    
    
       
53.99
    
    
       
+3.2%
    
    
       
-7.5%
    
  
  
     
Golf
    
       
60.11
    
    
       
53.81
    
    
       
56.96
    
    
       
+11.7%
    
    
       
+5.5%
    
  
  
     
Gym/Sneakers
    
       
26
    
    
       
24.41
    
    
       
29.21
    
    
       
+6.5%
    
    
       
-11.0%
    
  
  
     
Hiking
    
       
45.59
    
    
       
42.64
    
    
       
54.22
    
    
       
+6.9%
    
    
       
-15.9%
    
  
  
     
Jogging
    
       
48.41
    
    
       
45.44
    
    
       
46.9
    
    
       
+6.5%
    
    
       
+3.2%
    
  
  
     
Soccer
    
       
35.83
    
    
       
33.51
    
    
       
31.51
    
    
       
+6.9%
    
    
       
+13.7%
    
  
  
     
Tennis
    
       
31.9
    
    
       
29.15
    
    
       
30.63
    
    
       
+9.4%
    
    
       
+4.1%
    
  
  
     
Walking
    
       
41.47
    
    
       
39.66
    
    
       
43.8
    
    
       
+4.6%
    
    
       
-5.3%