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ABC'S ESIASON MOVE LEADS TO OVERHAUL IN "MNF" BOOTH

          Former Bengals QB Boomer Esiason will replace Frank
     Gifford in the broadcast booth of ABC's "Monday Night
     Football" next season, according to Larry Stewart of the
     L.A. TIMES.  Gifford "will serve with a yet-to-be-named co-
     host of a new 20-minute pregame show," after working more
     than 600 consecutive "MNF" games.  Stewart added that
     Gifford is also "expected to become more involved" with
     Disney's Classic Sports Network (L.A. TIMES, 1/17).  Al
     Michaels and Dan Dierdorf will return for their 13th and
     12th seasons on "MNF," respectively.  Dierdorf is in the
     final year of his ABC contract, which has a clause
     "stipulating that he appear" on "MNF" (Dan Caesar, ST. LOUIS
     POST-DISPATCH, 1/17).  ABC Sports Senior VP/Production Steve
     Anderson said that the net "has not decided" what role to
     assign Chris Berman, who has hosted the halftime show for
     the past two years (David Barron, HOUSTON CHRONICLE, 1/19). 
          MONEY TALKS: In N.Y., Richard Sandomir put Esiason's
     five-year deal at "an estimated" $1.7-$1.8M per year (N.Y.
     TIMES, 1/19).  USA TODAY's Michael Hiestand put the deal at
     "about" $1.5M annually (USA TODAY, 1/19).  In Cincinnati,
     Todd Archer wrote the five-year deal is "worth close to"
     $17M (CINCINNATI POST, 1/17).  In N.Y., Steve Zipay put the
     deal at "more than" $10M (NEWSDAY, 1/19).  
          MAD CITY? Regarding speculation that Fox's John Madden
     was headed to "MNF," ABC Sports spokesperson Mark Mandel
     said, "Madden and his agent campaigned for this job in the
     press extensively.  They pressured us to make a decision
     and, make no mistake about it, we turned down John Madden. 
     We have the team that we want and anyone who works with ABC
     Sports knows that we can't be pressured into making
     decisions."  ABC's Anderson: "Boomer was clearly our first,
     and really only choice" (CHICAGO SUN-TIMES, 1/19).  
     

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