Sponsorships Advertising Marketing

THERE IS LIFE AFTER CHUCK TAYLOR: CONVERSE'S NBA ENDORSERS

12.11.1997

THE DAILY continues its feature on the shoes worn by NBA players with a look at Converse. After the company's recent dismissal of Latrell Sprewell, Converse now provides shoes for 15 NBA players, or 4% of the league (THE DAILY).

CONVERSE
PLAYER	MODEL	SIZE	PLAYER	MODEL	SIZE
Dennis Rodman	A-S Legend	14	Larry Johnson	Legend	17
Bruce Bowen	Legend	14.5	Brevin Knight	Legend	11.5
Michael Cage	Legend	15	Tim Legler	Legend	14
Emanuel Davis	Legend	13.5	Anthony Mason	Legend	15
Felton Spencer	Legend	14	Jacque Vaughn	Legend	11
Carl Herrera	Legend	15	Ben Wallace	Legend	14
Bobby Jackson	Legend	12	Joe Wolf	Legend	16
Kevin Johnson	Legend	12

PREVIOUS MARKETPLACE ROUND-UP NEXT EXECUTIVE TRANSACTIONS

SPONSORED CONTENT

ADDITIONAL SECTIONS

PODCASTS

SBJ Morning Buzzcast: May 8, 2024

May 8, 2024

Start your morning with Buzzcast with Austin Karp: The NFL sets a date for its 2024 schedule release, while also dropping hints that it could soon approve private equity investment in teams; WNBA teams finally land charter flights; the F1 Miami Grand Prix delivers a record on TV; and Elevate lands in Happy Valley.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

May 8, 2024

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

April 23, 2024

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1997/12/11/Sponsorships-Advertising-Marketing/THERE-IS-LIFE-AFTER-CHUCK-TAYLOR-CONVERSES-NBA-ENDORSERS.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1997/12/11/Sponsorships-Advertising-Marketing/THERE-IS-LIFE-AFTER-CHUCK-TAYLOR-CONVERSES-NBA-ENDORSERS.aspx