Poulan-Weed Eater, sponsor of the Independence Bowl in
Shreveport, LA, since '90, will "drop its support" following
the '97 game. Independence Bowl Exec Dir Glen Krupica:
"Let's face it, there are much better times of the year to
be promoting Weed Eater trimmers or Poulan chain saws than
in December" (SAN JOSE MERCURY NEWS, 6/11)....The Packers
and WI-based Promotion Management Inc. will produce "The
Packers Experience," an interactive theme park, from June
28-August 3, located next to the team's training facility,
Lambeau Field and the Packers' Hall of Fame (PMI)....From
June 3-7, the week of the True Value 500 at Texas Motor
Speedway, more than $80,000 in counterfeit merchandise and
cash, as well as three vehicles used to transport the items,
were confiscated by local authorities and speedway officials
(Texas Motor Speedway)....IL-based Successories, a specialty
catalog and retailer that designs, manufactures and markets
products for business and personal motivation, has retained
NJ-based ISI as its sports marketing agency (Successories).
...The Topps Company will mint a set of '97-98 Series I
Basketball cards on site at the Basketball Hall of Fame in
Springfield, MA, from June 14-21 (Basketball Hall of Fame).