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MARKETPLACE ROUND-UP

          Poulan-Weed Eater, sponsor of the Independence Bowl in
     Shreveport, LA, since '90, will "drop its support" following
     the '97 game.  Independence Bowl Exec Dir Glen Krupica:
     "Let's face it, there are much better times of the year to
     be promoting Weed Eater trimmers or Poulan chain saws than
     in December" (SAN JOSE MERCURY NEWS, 6/11)....The Packers
     and WI-based Promotion Management Inc. will produce "The
     Packers Experience," an interactive theme park, from June
     28-August 3, located next to the team's training facility,
     Lambeau Field and the Packers' Hall of Fame (PMI)....From
     June 3-7, the week of the True Value 500 at Texas Motor
     Speedway, more than $80,000 in counterfeit merchandise and
     cash, as well as three vehicles used to transport the items,
     were confiscated by local authorities and speedway officials
     (Texas Motor Speedway)....IL-based Successories, a specialty
     catalog and retailer that designs, manufactures and markets
     products for business and personal motivation, has retained
     NJ-based ISI as its sports marketing agency (Successories).
     ...The Topps Company will mint a set of '97-98 Series I
     Basketball cards on site at the Basketball Hall of Fame in
     Springfield, MA, from June 14-21 (Basketball Hall of Fame).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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