Sports Media

ONLINE NEWS & NOTES: NBC ANOINTS TOM ROGERS NEW MEDIA GURU

12.9.1996

          NBC Cable & Business Development President Tom Rogers
     is "shedding" many of his international responsibilities to
     focus on new media and new business development.  Rogers
     says he will focus on further developing NBC's web sites and
     content, particularly the MSNBC site.  Rogers says he also
     plans to put more business and sports news content on NBC's
     web sites (CABLE WORLD, 12/9 issue).
          NEW DEAL: In New York, John Motavalli notes that
     SportsLine USA will announce next week a deal with VDONet,
     which specializes in streaming video web applications. 
     Motavalli adds that SportsLine "is busy" negotiating with
     "all kinds of big companies" for permission to do live web
     simulcasts of TV sports events (N.Y. POST, 12/8).

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