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MARKETPLACE ROUND-UP

     Another seven advertisers have inked deals with Turner
Network sales for ad time on the CNN/SI sports network to debut
December 12: Johnson & Johnson, Delta, Thrifty Rent-A-Car,
Corona, Circuit City, LCI Int'l and Logo 7 (INSIDE MEDIA, 10/16
issue)....Oscar Mayer is expected to announce today it will
sponsor the Super Bowl half-time show for the second year in a
row (USA TODAY, 10/17)....The Yankees wore Starter "Locker Room"
T-shirts upon winning the AL LCS Sunday. Starter will also supply
the NL champion, and the World Series Champion with shirts.
Yankees shirts are available at retail (Starter)....Investors and
analysts have "largely discounted" a rumored deal that would see
Philip Morris and PepsiCo merge (N.Y. POST, 10/17)....Tonight on
CBS' "48 Hours," Roberta Baskin reports on conditions at a Nike
factory in Vietnam (WASHINGTON POST, 10/17).

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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