Sponsorships Advertising Marketing

MARKETPLACE ROUND-UP

9.18.1996

     Hershey Entertainment & Resort Co. (HERCO) has formed a new
Sports and Entertainment Group within HERCO.  Jay Feaster,
currently President & GM of the AHL Hershey Bears has been named
Dir of the Sports & Entertainment Group and will oversee all
divisions within the Sports & Entertainment Group, including the
Hershey Bears, the new Hershey American Professional Soccer
League team, and the Hershey Park Arena and Stadium
(HERCO)....Colts QB Jim Harbaugh will appear in an advertorial in
the October issue of Esquire for Florsheim Shoe Co. (CHICAGO
TRIBUNE, 9/17).....Developers of an entertainment-shopping
complex in South Miami have signed leases with "two major
newcomers" including Nike, for a Niketown to open in Spring '98
(MIAMI HERALD, 9/18).

PREVIOUS CRITICS CLAW AT NIKE'S WOODS CAMPAIGN: SOME CALL IT "VILE" NEXT NICE THREADS: NIKE REPORTEDLY TO BECOME NBA AND MLB SUPPLIER

SPONSORED CONTENT

ADDITIONAL SECTIONS

PODCASTS

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

May 15, 2024

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ Morning Buzzcast: May 14, 2024

May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

SBJ I Factor: Molly Mazzolini

April 23, 2024

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

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