Sponsorships Advertising Marketing

MARKETPLACE ROUND-UP

8.13.1996

     Rawlings has introduced a water-resistant practice baseball,
the "Morning Dew," that can "stand up to" rain-saturated and dew-
soaked field conditions (Rawlings).... After selling a minority
interest in their ad firm, Young & Rubicam execs say they are not
ruling out further ownership changes that might include an IPO
(N.Y. TIMES, 8/13).... Gatorade has become the official sports
drink of the NIHA's regional playoffs as well as the NIHA's Int'l
In-Line Hockey Championships (Gatorade)....The Wisconsin Sports
Authority estimates that NFL training camps bring in about $20M
every year by "Cheese League" teams and fans (U.S. NEWS, 8/19
issue)....MLB has contracted with ESPN CHILTON Sports Poll for
specialty research services (ESPN CHILTON).

PREVIOUS LACROSSE STICK MANUFACTURER ASKS STATE FOR FINANCIAL HELP NEXT NIKE LAUNCHES "BIGGEST" FOOTBALL EFFORT EVER

SPONSORED CONTENT

ADDITIONAL SECTIONS

PODCASTS

SBJ Morning Buzzcast: April 26, 2024

April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

April 24, 2024

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

April 23, 2024

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

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Sports Media Podcast March 27 2024

29 mins

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