THE DAILY continues its look at official sponsors for the
major leagues, according to brand name and category. Today, the
NFL. NOTE: The symbol (^) indicates participants in the NFL's
annual Free-Standing Insert program. The sponsors are as of May
'96 (THE DAILY):
COMPANY/BRAND CATEGORY/PRODUCTS
AlliedSignal Filters, Spark Plugs, Brakes
Anheuser-Busch, Inc. Beer -- Regular Season
Arpin Van Lines Moving Services
Avis Rent-A-Car Rental Cars
Campbell's Soup^/Swanson Frozen Dinners
Canon USA Cameras
Castrol Oil Motor Oil
Chattem Consumer Products Analgesic Balm
CNS^ Breathe Right Nasal Strips
The Coca-Cola Co. Soft Drinks
Doubletree Hotel
E&J Gallo^ Wine/Low Alcohol Drinks
Ford Motor Company Automobiles
Frito Lay, Inc.^ Salted Snacks
Fuji Photo Film^ Video tape
General Mills^ Cereal/Popcorn/Flour/Cake
Mix/Main Meal Helpers
Helene Curtis^ Deodorant/Antiperspirant
Hershey^ Candy/Confections
Interstate Batteries Car Batteries
J.H. Harland Company Personal Checks
Johnson & Johnson Adhesive Tape
Kimberly Clark Corp. Tissues/Paper products
MBNA America Team Identified Credit Cards
McDonald's^ Restaurants -- All
Miller Brewing Co. Beer
Nabisco Foods^ Cream of Wheat
New York Life Insurance Insurance
Nike Athletic Shoes
Oscar Mayer^ Meats, Pickles & Relish
Owens Corning Insulation
Pfizer, Inc.^ Personal Care
The Quaker Oats Co./Gatorade Isotonic Sports Beverage
Reebok Athletic Shoes
S.C. Johnson & Son, Inc.^ Shaving Preparations
Shell Oil Company Gasoline
Sony Electronics, Inc. Video Electronics
Southland Corp. 7-Eleven Coffee
Sprint Telecommunications
Supercuts Hair Care Stores
Tasco Binoculars
True Value Hardware Hardware Retail, Paint
United Parcel Service Express Delivery
Universal Remote TV Remotes
VISA Credit Cards
Whitehall/Robins^ Analgesics, Dandruff Shampoo
Zenith Data Systems Personal/Lap Top Computers