Menu
Sponsorships Advertising Marketing

CHAMPION NAMED NFL'S OFFICIAL PRACTICEWEAR SUPPLIER

     Champion Products Inc. has been named the "Official
Practicewear Supplier of the NFL," beginning in the '97 season,
according to an announcement by NFL Properties VP of Worldwide
Retail Licensing Jim Connelly.  Champion will supply NFL clubs
with a wide array of practicewear items such as fleece, t-shirts,
bottoms, windwear, headwear and jerseys to be used in off-season
strength and conditioning, mini-camps, training camps and in-
season.  Champion will also market the line at retail.  The
partnership complements other Pro Line agreements and fills a
"critical void" in both club service and retail licensing.  In
addition, the league claims the multi-year deal provides the NFL
and member clubs with a "broad and powerful marketing partner"
which has an "athletic heritage" in both uniforms and
practicewear.  In addition to supplying NFL players and marketing
the practicewear at retail, Champion will support the NFL Coaches
Club and NFL special events, such as the NFL Combine and NFL
Experience (NFL).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1996/06/11/Sponsorships-Advertising-Marketing/CHAMPION-NAMED-NFLS-OFFICIAL-PRACTICEWEAR-SUPPLIER.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1996/06/11/Sponsorships-Advertising-Marketing/CHAMPION-NAMED-NFLS-OFFICIAL-PRACTICEWEAR-SUPPLIER.aspx

CLOSE