STEPHON MARBURY SIGNS FIRST MARKETING DEAL WITH FIRST DOWN

     Georgia Tech underclassman Stephon Marbury yesterday
announced he will endorse First Down outerwear, a subsidiary of
Perth Amboy, NJ-based Turbo Sportswear.  It marks his first
endorsement deal since declaring himself eligible for the NBA
draft.  Damian Bisch of Damian Bisch & Partners, Inc., the ad
firm that represents Turbo, said Turbo Sportswear has become
"standard wear among those in the Hip Hop community" (Damian
Bisch & Partners).  Barry Baum writes in the N.Y. POST that First
Down Co-Owner Nathan Kestenman said Marbury's picture "will be
plastered" all over New York City subways and buses, and
throughout the country in the $200,000-$500,000 deal.  Marbury's
agent, Eric Fleisher said Marbury would "settle with a sneaker
company within the next few weeks" (N.Y. POST, 5/31).