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MEDIA NOTES

     TNT's Knicks-Bulls game Tuesday night received a 7.2 rating
-- the second highest rated Round 2 NBA playoff game ever for the
network (THE DAILY)....News Corp. stock closed down 1/2 at 22 1/2
yesterday after earnings reports that showed profits down 69%
("NBR," PBS, 5/8).... Yesterday, America Online announced a deal
to open a service in Japan, showed "better-than-expected
earnings" for the 3rd quarter, and revealed marketing plans for
the summer.  Still, the company's stock was down $7.25 to $62.75
(WASHINGTON POST, 5/9)....SportsChannel Ohio and the Cavaliers
have extended their contract for the next three years (GOULD
MEDIA)....The Sunshine Network announced a deal for exclusive
local cable rights for the RHI Orlando Jackals
(Sunshine)....Lifetime Television will continue its sponsorship
of Indy car driver Lyn St. James as she changes teams.  Lifetime
debuts the first "vignette" of its "Behind the Wheel with Lyn St.
James" on May 10, and Lifetime's Web site will follow St. James
at the Indy 500 trials (Lifetime)....The NCAA debuted its Web
site at http://www.ncaa.org on April 29.  Sprint, an NCAA
corporate partner, played "an integral role" in development (NCAA
News, 5/6 issue)....ESPN was not able to reach a deal with
college football analyst Craig James, despite offering a
"$500,000-plus annual offer," according to Rudy Martzke.  James
appears headed to CBS to be analyst for college football and
other events (USA TODAY, 5/9).

SBJ Morning Buzzcast: May 8, 2024

Start your morning with Buzzcast with Austin Karp: The NFL sets a date for its 2024 schedule release, while also dropping hints that it could soon approve private equity investment in teams; WNBA teams finally land charter flights; the F1 Miami Grand Prix delivers a record on TV; and Elevate lands in Happy Valley.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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