THE DAILY surveyed broadcast partners for each MLB team and
found that 18 of 28 teams are showing higher ratings for their
telecasts this year as compared to last season. In most cases,
the '96 numbers are through the same number of games as last
year, except where indicated (^).
A.L. NO. AVG RATING N.L. NO. AVG RATING
TEAM STATION GAMES '96 '95 TEAM STATION GAMES '96 '95
BAL WJZ 6 14.8 11.3 ATL WTBS 23 10.7 9.4
BOS^ WABU 12 5.4 5.9 CHI^ WGN 25 6.1 5.7
CAL KCAL 8 3.6 2.8 CIN WSTR 9 6.6 9.6
CHSX WGN 10 3.7 3.7 COL^ KWGN 14 10.0 10.2
CLE WUAB 11 16.5 10.6 FLA WBFS 9 3.9 4.4
DET WKBD 9 5.3 4.7 HOU KTXH 9 5.5 4.4
KC KSMO 8 6.5 7.1 LA KTLA 10 5.9 4.6
MIL WVTV 9 6.3 5.3 MON^ TQS (En) 3 283K 283K
MIN WCCO 7 10.0 8.9 NYM WWOR 10 3.3 3.2
NYY WPIX 7 4.1 3.6 PHI^ WPHL 19 5.2 7.0
OAK KRON 6 4.6 5.5 PIT^ WPXI 5 9.9 7.4
SEA KIRO 12 12.7 8.8 SD KFMB 9 8.2 4.3
TEX^ KXAS 22 6.1 4.8 KTTY 5 7.5 4.6
TOR^ CFTO 9 551K 548K SF KTVU 8 5.2 6.2
STL KPLR 11 10.9 6.4
NOTES: The Red Sox switched carriers from WSBK to WABU.
The Rangers switched from KTVT to KXAS; their ratings are for the
first 17 games in '95 and the first 22 in '96. Cubs '95 ratings
are based on 22 games. Rockies '95 ratings are based on 12 games.
Phillies '95 ratings are based on 12 games. Expos/TQS '95
ratings are based on 20 games. The numbers for the Expos and the
Blue Jays are aggregate viewer totals in the team's respective
provinces (THE DAILY).
